Gossage (Howard Luck) Papers

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Gossage (Howard Luck) Papers

BANC MSS 2024/107

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Table of contents

carton 1

Material related to Gossage's illness, death, and funeral approximately 1969

Scope and Contents

3 folders

carton 1

Page Mitchell on Gossage approximately 1973

Scope and Contents

Page Mitchell also appears as Page Steele.

carton 1

Jane Bowerman

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Gossage genealogy research

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Poetry and "A Catalogue of Doggerel"

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Alice Lowe's correspondence with publishers

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Correspondence with Alfred Hart Jr.

carton 1

Correspondence with Nicholas Samstag

Scope and Contents

Includes Samstag's book "Bamboozled"

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Correspondence with John Steinbeck

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Correspondence with Tom Wolfe

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Correspondence with Stan Freberg

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Correspondence with Pamela Wood 1961-1963

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Correspondence with Marshall McLuhan

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Publicity on Marshall McLuhan approximately 1965

Scope and Contents

3 folders

carton 1

Marshall McLuhan seminar 1965

carton 2

Correspondence with Leopold Kohs approximately 1967

Scope and Contents

Includes "The Overdeveloped Nations" by Leopold Kohr

carton 2

Mixed correspondence

carton 2

Gift from Decca Mitford, birthday card to Gossage

carton 2

Howard's book manuscript

carton 2

Against Billboards approximately 1960

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Anguilla approximately 1969

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Fina/John F. Kennedy/Jack Shea article and resignation approximately 1964

carton 2

What Good is Freedom of the Press? approximately 1965

Scope and Contents

2 folders. Gossage's advertisement on the demise of the Western Edition of the Times and the advertising's industries impact on journalism. Includes letters to Gossage in response to his advertisement.

carton 2

Book, "The Great International Paper Airplane Book" by Mander, Dippel and Gossage 1967

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Press clippings, Great Paper Airplanes Competition 1966

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Scientific American campaign 1967

Scope and Contents

2 folders. Includes Gossage's presentation to Scientific American to sell the paper airplane competition.

carton 3

Irish Whiskey Distiller's Association approximately 1961

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Picasso sweatshirts and merchandise approximately 1962

Scope and Contents

3 folders

carton 3

Book expenses

carton 3

Jenkins, Sally

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Gossage ideas: Academic Freedom 1964

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Gossage: memory book

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Gossage: ideas and references 1961

carton 3

Manuscript, Lobe

Scope and Contents

Edited and annotated by Gossage.

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Personal and professional miscellany

carton 3

Ramparts (Gossage)

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Kitman, Marvin approximately 1965

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Salada report, "Aunt Jemima's Kitchen" 1964 October

carton 3

Article, "Little Known Jet Age Hazards" 1961 August 27

Scope and Contents

Published in San Francisco Examiner.

carton 3

Article, "How to Play Advertising Game by the Numbers" 1961 August 16

Scope and Contents

Published in New York Herald Tribune.

carton 3

Article, "Chronometrable -- Who Me?" 1961 July 23

Scope and Contents

Published in San Francisco Examiner.

carton 3

Article, "Just What Are Deadly Arts" 1961 June 18

Scope and Contents

Published in San Francisco Examiner.

carton 3

Article, "Dog is Man's Best Slave" 1961 May 21

Scope and Contents

Published in San Francisco Examiner.

carton 3

Article, "A Bank's Your Pal for a Price" 1961 April 16

Scope and Contents

Published in San Francisco Examiner.

carton 3

Article, "Son of Billboard"

Scope and Contents

Published in Harpers.

carton 3

Article, "Yes, No and Maybe" 1961 October 22

Scope and Contents

Published in San Francisco Examiner.

carton 3

Article, "How to Watch TV Commercials by the Numbers" 1961 September 24

Scope and Contents

Published in San Francisco Examiner.

carton 3

Article, "Cocktail Party Glossary" 1961 November 26

Scope and Contents

Published in San Francisco Examiner.

carton 3

Article, "The Neo-Helenic Compact Home" 1962 January 7

Scope and Contents

Published in San Francisco Examiner.

carton 3

Article, "The Golden Twig" 1961 March

Scope and Contents

Published in Harpers.

carton 3

Article, "Is Advertising Worth Saving?" 1962 March

Scope and Contents

Published in News Front.

carton 3

Correspondence with Mussey, Barrows 1964-1969

Scope and Contents

5 folders

carton 3

Gossage: Poems 1963

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Gossage: Analytical material 1961

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Gossage: Drink 1961

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Gossage: Friendship 1961

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Gossage: Privacy 1961

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Gossage: Involvement 1961

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Gossage: Letters about advertising

carton 3

Miscellaneous writings

Scope and Contents

3 folders

carton 3

Boring, The All-American Game 1959

carton 4

Articles by and about Gossage

Scope and Contents

7 folders

carton 4

Transcript, radio interview with Gossage 1963

carton 4

Press clippings approximately 1962

Scope and Contents

2 folders

carton 5

Speeches 1955-1968

Scope and Contents

13 folders

carton 5

Ad copies

carton 5

Extra copies

carton 5

Correspondence between Alice Lowe and A.L. Hart

carton 5

Memoranda notebook

carton 5

Photographs

Scope and Contents

2 folders

oversize_box 1

Ad copies approximately 1960-1969

Scope and Contents

Contains five folders. Folder 1-3 contains ad copies, folder 4 contains two decorative boxes for Joseph Magnin (stored flat), folder 5 contains photographs.

oversize_box 2

Spiral bound portfolio of ad copies approximately 1960-1969

Scope and Contents

2 portfolios

oversize_box 3

Spiral bound portfolio of ad copies approximately 1960-1969

Scope and Contents

2 portfolios

oversize_box 4

Spiral bound portfolio of ad copies approximately 1960-1969

Scope and Contents

3 portfolios

oversize_box 5

Portfolio approximately 1960-1969

Scope and Contents

Ad campaigns for KCBS and Bank of America.

oversize_box 6

Portfolios approximately 1960-1969

Scope and Contents

One portfolio contains publicity for Irish whiskey, the other contains publicity for Rover, Eagle Shirtmakers, Dean Smith Limited, and Petrofina.

oversize_box 7

Scrapbooks approximately 1960-1969

Scope and Contents

One portfolio contains clippings and photographs, the other scrapbook contains publicity clippings.

phonodisc 806

LP, Dusk, Dusk, Like Fine Wine, Weiner and Gossage

Collection Contents